The Persuaders Marketing Radio Show & Podcast
Marketing Podcast - marketing case studies, marketing tips, digital marketing, great marketing insight, independent perspective


In this podcast guest presenter Roisin Ni Mhordha previews the marketing year 2010 with guests  John Mc Gee from Mount Media, publisher of Irish Marketing Journal, Aisling Holly, managing director of Hospital Group Ireland, and on the telephone Clare Nolan, marketing manager Ireland for Tommy Hilfiger.

Please note that there is a special podcast section on the Irish Marketing Journal website which is presented in association with The Persuaders


Direct download: Podcast_117_2.mp3
Category:podcasts -- posted at: 4:03pm EST

In this podcast an interview with  Stephen Stynes from Direct Brand who is on the board of the Irish Direct Marketing Association IDMA about their educational programmes including Digital Master Classes. Also on the show, Caemin O'Connor from Visualise was studio to discuss the developments in the ambient advertising market. Among the topics we discuss are what makes a winning campaign and how digital technology will shape the ambient advertising market.

Direct download: Podcast_117.mp3
Category:podcasts -- posted at: 3:34am EST