Wed, 19 August 2009
In this special podcast, guest presenters Mark Byrne from Designworks and Ronan Kinahan from Vibe Marketing and Training discuss the marketing of the Temple Bar district in Dublin with Martin Harte from TASCQ (Traders in the Area Supporting the Cultural Quarter) which is the body responsible for the marketing of the area.
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Wed, 12 August 2009
In this podcast Yanky Fachler steps in for Alex Gibson for a Bookbuzz.biz session to discuss the book
Branding Only Works on Cattle by Johathan Salem Baskin
Guest Panelists are : Padraic Gilligan MCI ,formerly Ovation Alec Drew - Baseline Greg Byrne - SmallBusinessCan |
Tue, 11 August 2009
In this podcast Mark Conguista from Irish International ad agency gives us the low-down on how to use Twitter in your marketing strategy, and as part of an integrated social media strategy.
Plus we review the new Budweiser global advertising campaign. At a preview session for bloggers in Dublin I interviewed Mark Delahunty from DDB London and Charles Wong, Marketing Manager for Budweiser in Ireland.
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Sat, 1 August 2009
In this extended podcast there are interviews with Internet Entrepreneur of the Year Fred Carslon from DoneDeal.ie I also interview Robert Coyle from Bloom Advertising about the campaign they have been running across all media for Santex paints including a strong social media dimension. Piaras Kelly from Edelman PR and Conor Lynch from Connector.ie are also in studio to discuss some best-practice examples of using social media for marketing purposes, including a very interesting campaign they jointly worked on for Canon to promote a new range of high-specification camcorders. |