Mon, 18 January 2010
An interview with Maria Moynihan the festival director the Volvo Ocean Race 2009 which called into Galway during the summer of 2009. The overall economic impact was almost €60m Euros and in the interview Maria discusses the sponsorship support that the Festival got this year - she talks about the way that their media partners were able to achieve a return from a modest €300K in media support. Also in this podcast Colm Carey ( pictured ) from The Research Centre talks about trends in qualitative market research. |
