The Persuaders Marketing Podcast : Direct Marketing Trends

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Tue, 31 March 2015

Direct Marketing Trends

In this podcast there are interviews from an evening event hosted by the French tourism promotion agency - Atout France. Speakers from Nantes and Normandy Tourism outline the various attractions on offer to Irish visitors in 2015.

And An Post's Gavin Fox discusses the strategies available to businesses to use Direct Mail as part of their overall marketing strategy. In the podcast he discusses the innovative Senses campaign that the company ran to showcase the fleibiltiy that the medium offers.

Direct download: Persuaders_20_March_15_2.mp3
Category:general -- posted at: 5:36pm EDT