The Persuaders Marketing Podcast
Marketing Podcast - marketing case studies, marketing tips, digital marketing, great marketing insight, independent perspective
 
Persuaders Marketing Podcast No. 86 In this podcast a number of interviews. AnneMarie Smith from Trocaire discusses their global gift campaigns, Paul Brosnan of Irish Forestry Fund is in-studio to discuss how forestry is one investment option that's bucking the trend. We interview Loretta Lambkin from Dublin Docklands Authority and Tom Shanahan, Master Franchisor for Ireland for Kendelbell. Wishing you and all your families a Very Happy Christmas and hope you will join me again in 2009 for more podcasts. Alex.
Direct download: Podcast_86.mp3
Category:podcasts -- posted at: 2:07am EDT

Podcast 85: Customer Loyalty An extended podcast on customer loyalty with Ronan Kinahan from Kinahan Vibe Training where we discuss the critical area of customer service and the top tips for maintaining customer loyalty. There is also a brief interview with Michael Collins from Abroad magazine about the Irish Consumer Travel Awards which take place next April in the RDS Dublin.
Direct download: Podcast_84.mp3
Category:podcasts -- posted at: 1:51pm EDT

Podcast 84: Javarepublic Brand Case-study A special edition of The Persuaders Marketing Podcast. We interview founder of Javarepublic, David Mc Kernan. The podcast comes from the Javarepublic Roastery in Ballycoolin in north Dublin. The Javarepublic Roastery was only opened in October 2008 and represents the fulfillment of a long-cherished dream for David. In this special podcast on Javarepublic's branding strategy we explore the brand's marketing strategy and also the production process of coffee roasting. Also I am delighted to say that David has offered to host our next Persuaders Pudding Club in the Javarepublic Roastery . Subsequent to the podcast the date is now confirmed : WEDNESDAY 14TH JANUARY AT 6PM IN JAVAREPUBLIC ROASTERY - TO GET ON THE INVITE LIST SEND ME AN E.MAIL TO thepersuaders@mac.com
Direct download: Java_Republic.mp3
Category:podcasts -- posted at: 6:31am EDT