The Persuaders Marketing Radio Show & Podcast
Marketing Podcast - marketing case studies, marketing tips, digital marketing, great marketing insight, independent perspective
In the run in to the Phocuswright Europe Conference taking place in Dublin from 12-14 May 2015, we have a special edition of the show featuring...
Tony D’Astolfo, Managing Director, Phocuswright. Tony assumed leadership of Phocuswright in July 2013. A travel industry veteran, he is an accomplished executive with rich expertise in travel and technology and a passion for moving the industry forward


Mike Webster, Co-Founder and CEO, Mobacar. Based in a small town in the west of Ireland, Mobacar is testimony to the abilily to scale a business on the web from anywhere - Mobarar is an online car rental distribution company employing over 30 people and was winner of last year’s Travel Innovation Summit Europe.


Dermot O’Connor, Boxever's VP of Engineering and co-founder. Dermot is involved with Phocuswright’s Young Leaders Summit- an exciting development program for travel industry leaders under the age of 35 – this program has run very successfully for 4 years for the U.S. Conference and is debuting the European program this year in Dublin.
In the podcast, as well as previewing the various elements of the conference we take a more general look at some travel and tourism issues including destination branding, social media influences, mobile tech and travel, and disruptive innovations in travel.


Direct download: 8_May_15.mp3
Category:general -- posted at: 3:18pm EDT