The Persuaders Marketing Podcast
Marketing Podcast - marketing case studies, marketing tips, digital marketing, great marketing insight, independent perspective
 

In this podcast, dedicated to the topic of Marketing Technology, I interview Ciaran Farrell ( Business Development Manager ( Isobar, Ireland )   and Julien Lynch ( AMNET)

 

 

Among the topics that we discuss are:

1.What are the innovative technologies impacting marketing today - and tomorrow?

2.How do we support new marketing strategies with the right technology strategies?

3.How can technology transform our marketing operations and customer experiences?

4.What management practices do we need to govern this new breed of marketing

5.How do we develop talent and culture to leverage marketing technology investments

Direct download: T024_20140912.mp3
Category:general -- posted at: 5:07pm EDT