The Persuaders Marketing Podcast
Marketing Podcast - marketing case studies, marketing tips, digital marketing, great marketing insight, independent perspective
 

This podcast is a profile interview with Shane Mc Gonigle, founder of Winsight  which he founded when he stepped down from the helm at Leo Burnett Ireland in 2012. Shane held the position of managing director of Burnett's Ireland divsion for over a decade. Shane founded Winsight to build on his passion for innovation and new product development, and in the podcast we discuss in detail how marketing and product innovation are inextricably interlinked. 

Direct download: Shane_Mc_Gonigle.mp3
Category:general -- posted at: 4:43pm EDT